PaloAltoRecruiter Since 2001
the smart solution for Palo Alto jobs

Sr Media Manager

Company: Next Insurance
Location: Palo Alto
Posted on: March 26, 2020

Job Description:

Next is well positioned to become the leader in the $140 billion small business insurance market because we offer a 100% online experience that is tailored to unique business needs and we get customers insured in minutes - something no one else does. Despite the size of the market, the experience of buying small business insurance has not caught up with best practices instituted in other industries like banking, lending, and even personal lines insurance. There is still a lot of paper involved, purchasing a policy can take days or even weeks, and the coverage is so complex that it's hard for entrepreneurs to understand what they are buying. We're here to change that. Our goal is to make insurance simple, affordable, and transparent for small businesses so they can stop worrying about insurance and focus on running their businesses. -- About This Role We are seeking our first ever Media expert to drive our above the line media strategy. This role requires a strong analytical background to evaluate opportunities and analyze results as well as a good foundation in the mass media, network and publisher landscape to recommend the right partners and channels. About You You are passionate about connecting with consumers at the best place and time and excited to build a strategy from the ground up. You have deep industry experience with a gut for who to work with and what to buy, but are always eager to find new and creative ways to connect with consumers. You're a strong negotiator with an analytical mind bent on optimizing campaign success over time. Responsibilities: Shape Next's media strategy to deliver high performing 360 marketing campaigns across TV, OLV, OOH, radio and more. Execute strong above-the-line media plans to meet ROAS, growth and budget objectives. Select and onboard our first media agency and manage the relationship to deliver results. Identify the best potential media partners for Next to maximize ROI through value adds, integrations, personalities etc. Find new and creative ways for Next to connect with our target audience. Work with Creative, Brand, and Product Marketing to develop integrated plans. Closely manage flighting to drive the best results; change course when necessary. Develop media test plans to dial in budgets and expectations Select and implement tools for monitoring campaign results. Observe key indicators such as frequency, view through, ROAS, and wear out to guide the teams toward increasingly strong campaign planning. Manage media contracts and operationalize flow of assets between Next and agency partners. Responsible for ensuring that correct spots are uploaded and aired including versions and formatting. Negotiate advantageous placements and media deals on behalf of Next. -- Qualifications: 8+ years of experience in media management including planning/buying media Agency and in-house experience is a plus Demonstrated history shaping media strategy and delivering media plans that result in successful campaigns against target audiences Experience hiring and managing media agencies Highly analytical with the ability to use data and monitoring tools to analyze results and optimize ROAS Organized and detail oriented with a commitment to excellence Experience with a broad range of campaigns (e.g. brand awareness campaigns, new product launches etc.) Great communicator with ability to condense complex information into a clear story, plan and recommendation for the leadership team Strong negotiation skills Positive, adaptable, and excited for a challenge Bachelor's degree

Keywords: Next Insurance, Palo Alto , Sr Media Manager, Advertising , Palo Alto, California

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category

Other Advertising Jobs

Food Freelance Photographer in Richmond, VA
Description: Kodakit is looking for enthusiastic, freelance photographers with a technical understanding of photography and ability to follow a brief. Type
Company: Kodakit
Location: Hayward
Posted on: 04/6/2020

Head of Product Marketing
Description: Role Location: Either San Jose, CA or Vancouver, BC br br As Absolute's growth continues to accelerate and our Endpoint Visibility and Control platform expands to new buyers and markets, the Product (more...)
Company: Absolute
Location: San Jose
Posted on: 04/6/2020

Senior Director of Marketing
Description: Spin is hiring a Senior Director of Marketing to help us scale our marketing efforts as we continue expansion nationally and internationally. This individual will oversee our events team and execute localized (more...)
Company: Spin
Location: San Francisco
Posted on: 04/6/2020

Search Engine Marketing Manager
Description: br Location: br br Rhode Island, Boston or Northbrook, IL br br Job Terms: br br Temporary br br Start date: br br 04/20/2020 br br Posted By: br br Julee Grupe br br (more...)
Company: Aquent
Location: Santa Clara
Posted on: 04/6/2020

Intern-Global Ad Tech Marketing
Description: Description Our Mission At Palo Alto Networks everything starts and ends with our mission: Being the cybersecurity partner of choice, protecting our digital way of life. We have the vision of a world (more...)
Company: Palo Alto Networks
Location: Santa Clara
Posted on: 04/6/2020

On-Call Graphics Production Artist
Description: SUMMARY The Graphics department within the Exhibits Media Studio EMS is responsible for all aspects of developing graphics for the Exploratorium, from ideation and research to design and production. (more...)
Company: Exploratorium
Location: San Jose
Posted on: 04/6/2020

Digital Marketing Specialist
Description: You're a well-rounded digital marketing professional and aspiring leader. Self-motivated, creative and a great communicator who is passionate about the outdoors, and driving consumer engagement. You're (more...)
Company: Hydrapak, LLC
Location: Oakland
Posted on: 04/6/2020

Business Development Sales and Marketing Professionals
Description: We are an independent virtual sales and distribution company for the creators of award winning clinical transformative personal care skincare products for men and women. We are recruiting top flight account (more...)
Company: Victoria Skincare LLC
Location: Fremont
Posted on: 04/6/2020

Food Freelance Photographer in Oklahoma City, OK
Description: Kodakit is looking for enthusiastic, freelance photographers with a technical understanding of photography and ability to follow a brief. Type
Company: Kodakit
Location: San Jose
Posted on: 04/6/2020

Director, Global Marketing
Description: The Director, Global Marketing will be an integral part of the Global Marketing team to help develop and implement both HCP and Consumer marketing strategies as we prepare for the launch of Palforzia, (more...)
Company: Aimmune Therapeutics, Inc.
Location: Brisbane
Posted on: 04/6/2020

Log In or Create An Account

Get the latest California jobs by following @recnetCA on Twitter!

Palo Alto RSS job feeds