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Director of Marcom, Brand & Creatives

Company: Mercari
Location: Palo Alto
Posted on: January 14, 2021

Job Description:

Mercari is Your Marketplace. We make it super easy to sell (or buy) almost anything. We all have things we don't use, never used or simply outgrew. But that stuff still has value. Mercari gives you the power to simply sell it, ship it, and earn some cash for it. Fashion to toys. Sporting goods to electronics. All the brands you know and love. Our mission is simple: to make selling easier than buying. And with 50M+ downloads in the U.S. and 350k+ new listings every day, we're just getting started. As the Director of Marcom, Brand & Creatives, you will be pushing the boundaries of design & copywriting while being the core 'glue' for external and internal partners to create a world-class customer experience across all user touchpoints. You will be the 'go to' leader and influencer for visual design and copywriting whether it's how visual design impacts product performance; how creative & copy best practices can optimize Direct Response and Branding/Awareness advertising goals; or how creative and innovative uses of CRM/Social/PR creatives can spark excitement in the Mercari brand. You will know how to interpret data & insights to influence creative direction and at the same time inspire a wide variety of audiences with strong creative vision. What you'll be doing:

  • Drive the creative vision of the company, working closely with Brand Marketing, Customer Experience, Growth/CRM & Product Design/UX.
  • Partner with cross functional directors & designers to evolve our brand experience across all touch points.
  • Set and oversee standards for Brand, Design & Copy and implement structure and process to ensure that cross-functional teams and external partners meet these standards.
  • Build, manage and mentor a team of talented designers and copywriters.
  • Oversee relationships with external creative agency partners and cross-functional designers. What you'll need:
    • 10+ years experience in design, copywriting and leadership - Both agency and client-side experience preferred.
    • Holistic view of copywriting & design across product, growth/acquisitions, brand, social/PR & CRM touchpoints.
    • Breadth of experience to pivot between different design & copywriting best practices based on performance or brand needs and/or different touchpoints across the user funnel.
    • Track record of being an influential design leader and manager, working effectively with your peers to define and deliver on strategy.
    • Ability to paint a long-term vision for design/copywriting and customer experience, but also have the ability to strategically approach design/copywriting through testing.
    • Proven track record of being able to balance ambiguity, business awareness, technology, research and data insights, and high design quality. Why Mercari? Mercari nurtures an all for one environment where teamwork and innovative thinking is the priority.
      • Competitive ---medical, dental, and vision insurance options
      • Life & disability insurance
      • Employee Assistance Program
      • New parent paid leave
      • Rocket Lawyer legal services
      • Fond perks and rewards
      • Time when you need it - unlimited vacation days Are you authorized to work in the United States for any employer? --*
        -- Will you now or in the future require visa sponsorship? --*
        -- U.S. Equal Opportunity Employment Information (Completion is voluntary) Individuals seeking employment at Mercari are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. Gender Please select Are you Hispanic/Latino? Please select Race & Ethnicity Definitions If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Veteran Status Please select Form CC-305 OMB Control Number 1250-0005 Expires 05/31/2023 Voluntary Self-Identification of DisabilityWhy are you being asked to complete this form? We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years. Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at . How do you know if you have a disability? You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition. Disabilities include, but are not limited to:
        • Autism
        • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
        • Blind or low vision
        • Cancer
        • Cardiovascular or heart disease
        • Celiac disease
        • Cerebral palsy
        • Deaf or hard of hearing
        • Depression or anxiety
        • Diabetes
        • Epilepsy
        • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
        • Intellectual disability
        • Missing limbs or partially missing limbs
        • Nervous system condition for example, migraine headaches, Parkinson's disease, or Multiple sclerosis (MS)
        • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression Disability Status Please select 1 Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at . PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

Keywords: Mercari, Palo Alto , Director of Marcom, Brand & Creatives, Advertising , Palo Alto, California

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