Marketing Communications Specialist
Company: Gator Bio
Location: Palo Alto
Posted on: February 17, 2021
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Job Description:
OVERVIEW?Gator Bio (formerly known as Probe Life) is a pre-IPO
biotech company located in Palo Alto, CA. We are creating
innovative technologies to solve difficult problems facing today's
healthcare industries. We develop, manufacture and market
instruments, biosensors, reagents, and consumables for in-vitro
diagnostics and biotherapeutic development. Our mission is to
simplify and accelerate biological analysis for biotherapeutic
research and development.We are hiring for a full-time
Marketing-Communications Specalist to be based in Palo Alto. This
specialist will be responsible for sales and marketing
communication activities including corresponding with customers,
company brand messaging and advertising. A divers skill set and
broad knowledge of marketing principles is highly
desireable.RESPONSIBILITIESIn this role, you will be responsible
for:* Drafting marketing materials such as product inserts,
application notes and validation protocols;* Coordinating the
design of promotional material and distributing in online and
offline channels;* Social media postings and interactions;* Working
directly with applications scientists to turn technical information
into easy-to-undestand material;* Working with sales to address the
needs or pre- and post-sales support to customers;* Drafting of
advertisements and promotional material;* Acting as our brand's
voice to network with industry experts and potential clients in
order to drive brand awareness;* Assist in marketing plan
preparation, including budget and short and long-term
strategy.REQUIREMENTSIn order to be successful in this role, you
will meet the following requirements:* B.S. degree in biological
sciences, biology, chemistry, biochemistry, or related fields.*
Experience in life science tool industry (ie. immunoassay, antibody
engineering, SPR or BLI) is highly desirable. * Attention to detail
for drafting, editing and proofreading documents.* Able to work
independently with minimal supervision.* Excellent communication
and presentation skills.* Fluency in technological and visual
communication, proficiency in Microsoft Office Suite, SEO keyword
planning and marketing* Experience in photoshop, design, visual
content creation is a plus.
Keywords: Gator Bio, Palo Alto , Marketing Communications Specialist, Advertising , Palo Alto, California
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