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Marketing Communications Specialist

Company: Gator Bio
Location: Palo Alto
Posted on: February 17, 2021

Job Description:

OVERVIEW?Gator Bio (formerly known as Probe Life) is a pre-IPO biotech company located in Palo Alto, CA. We are creating innovative technologies to solve difficult problems facing today's healthcare industries. We develop, manufacture and market instruments, biosensors, reagents, and consumables for in-vitro diagnostics and biotherapeutic development. Our mission is to simplify and accelerate biological analysis for biotherapeutic research and development.We are hiring for a full-time Marketing-Communications Specalist to be based in Palo Alto. This specialist will be responsible for sales and marketing communication activities including corresponding with customers, company brand messaging and advertising. A divers skill set and broad knowledge of marketing principles is highly desireable.RESPONSIBILITIESIn this role, you will be responsible for:* Drafting marketing materials such as product inserts, application notes and validation protocols;* Coordinating the design of promotional material and distributing in online and offline channels;* Social media postings and interactions;* Working directly with applications scientists to turn technical information into easy-to-undestand material;* Working with sales to address the needs or pre- and post-sales support to customers;* Drafting of advertisements and promotional material;* Acting as our brand's voice to network with industry experts and potential clients in order to drive brand awareness;* Assist in marketing plan preparation, including budget and short and long-term strategy.REQUIREMENTSIn order to be successful in this role, you will meet the following requirements:* B.S. degree in biological sciences, biology, chemistry, biochemistry, or related fields.* Experience in life science tool industry (ie. immunoassay, antibody engineering, SPR or BLI) is highly desirable. * Attention to detail for drafting, editing and proofreading documents.* Able to work independently with minimal supervision.* Excellent communication and presentation skills.* Fluency in technological and visual communication, proficiency in Microsoft Office Suite, SEO keyword planning and marketing* Experience in photoshop, design, visual content creation is a plus.

Keywords: Gator Bio, Palo Alto , Marketing Communications Specialist, Advertising , Palo Alto, California

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