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Associate Director

Company: Diversity MBA
Location: Palo Alto
Posted on: May 24, 2020

Job Description:

We're looking for a candidate to fill this position in an exciting company

  • Lead the development and implementation the promotional platform for the product (e.g. positioning, messaging, branding, medical education programs, market research); lead cross-functional teams through successful execution of the launch plan
  • Demonstrate the ability to quickly understand complex markets, disease states, competitive landscapes and relevant market and managed care dynamics
  • Help to develop/communicate a compelling vision and sense of purpose for project teams; assist in formulating long-range and mid-term strategies; demonstrate courage in advancing new, innovative ideas
  • Work with key functional partners - implementing market research initiatives, advisory boards, and evaluating third-party market data to generate a deeper understanding of customer/market needs
  • Manage several key vendors, including a primary advertising agency
  • Establish a strong partnership with the sales team and other field-based teams, to ensure optimal execution; partner with Sales Training to develop a comprehensive and effective training plan
  • Serve as the marketing point-person on cross-functional teams, including the Promotional Material Review Committee (PMRC)
  • Collaborate with Access team members in developing and communicating key aspects of the product's value proposition and other attributes to key stakeholders
  • Ensures compliance with company and regulatory policies and requirements
  • 6+ years of commercial experience in the pharmaceutical/biotech industry, with significant in-line marketing experience
  • 3+ years of oncology experience required
  • 2+ years of direct and recent experience in the lung-cancer market preferred
  • Sales experience preferred
  • Launch experience preferred

Keywords: Diversity MBA, Palo Alto , Associate Director, Executive , Palo Alto, California

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